Your product is losing users.
Find out why.
AI-powered UX audit. Human-reviewed findings.
Results in 12 hours. No code. No agency.
Free to start · 3 credits included · No card required
Animated demonstration: a founder browses their product, opens the BrokenProduct extension, starts an audit, keeps browsing while screens are captured in the background, then reviews the captures and submits them for a report.
THE PROBLEM
Your product is working. Your users aren't getting it.
Most digital products fail not because they are built wrong, but because users cannot figure them out. Bad UX causes more product failures than bad technology.
Activation is low and nobody can tell you why
Users sign up. They poke around for a few minutes. Then they leave and never come back. Your dashboard has too much going on, your onboarding skips the thing they actually need, and you cannot see any of this from the inside.
Quote from research: "The average SaaS product loses 60% of new users before they reach their first moment of value."
You have traffic. You have almost no signups.
Your ads are working. People are landing. But the page is not converting. Visitors spend 8 seconds, scroll halfway, and leave. You have tried changing the headline. The problem is deeper than the headline.
"Every dollar invested in UX returns $100. Most websites have never been audited once.". Forrester Research 2026
Users download the app. Then delete it.
Your App Store reviews say "confusing" and "hard to find things." Onboarding drop-off is high. The feature you built for three months has a 4% adoption rate. The UX problems are clear on every screen, but only once someone points them out.
"Users spend 94% of their digital time inside apps. First-session UX determines whether they ever come back.": 2026 mobile research
HOW IT WORKS
How does BrokenProduct audit your product's UX?
BrokenProduct uses a browser extension to capture screenshots of your product as you use it, then runs them through an AI analysis pipeline trained on real SaaS UX expertise. A human designer reviews every finding before the report is delivered.
Set up in one click
Add BrokenProduct to Chrome, Firefox, or Edge. Open your product. Browse normally, the extension captures every screen you visit, silently in the background. No code changes. No tracking scripts. Nothing added to your product.
Building a mobile app? Upload screenshots directly instead.
Submit with one click
Review the captured screens. Remove anything you don't want audited. Add an optional note about your biggest UX concern. Submit. Credits are deducted at submission, not at delivery.
Get your report in 12 hours
Our AI analyses every screenshot against a structured UX framework. A human designer reviews the findings, removes false positives, and adds expert context. You receive a PDF report by email within 12 hours.
WHAT WE AUDIT
What does a BrokenProduct UX audit cover?
A BrokenProduct UX audit covers six core areas of the user experience, adapted for your product type. SaaS products, web apps, websites, landing pages, and mobile apps each have different UX priorities. Our analysis framework adjusts automatically.
Core Screen Clarity
Your main screen after login, or your homepage for websites. Is it clear what to do next? We check visual hierarchy, cognitive load, and whether new users can orient themselves in under 5 seconds.
First-Use Flow
The journey from signup to first value. For SaaS: onboarding. For websites: the conversion flow. For apps: first session. We find every friction point between arrival and the moment users understand your product.
Navigation Audit
Can users find what they need without thinking? We audit menu depth, label clarity, consistency across screens, and whether important actions are discoverable without prior knowledge of your product.
Feature and Content Discoverability
Are your best features or most important content buried? We identify what users cannot find, and why, then recommend what to surface, what to simplify, and what to remove.
CTA and Conversion
Are your calls to action earning clicks? We audit CTA placement, copy strength, visual weight, and context. For websites: lead capture and signups. For SaaS: upgrades and activation prompts.
Mobile and Responsive Experience
Does your product work on a phone? We check tap targets, layout reflow, text readability, touch patterns, and whether the mobile experience holds up against the desktop version.
Every audit also tells you what is working well. Not just what to fix - what to keep.
WHO IT IS FOR
Built for founders building any kind of product.
BrokenProduct is designed for non-designer founders who know something is wrong with their product's UX but cannot pinpoint exactly what. No UX background required to understand the report.
"My activation rate is 22%. I don't know which screen is losing people."
Get a screen-by-screen breakdown of where new users get confused, what is stopping them from reaching their first moment of value, and the exact changes to make this week.
SaaS Founder
"Users say it's hard to use but the reviews never say exactly what."
Upload screenshots of your key app screens. We analyse your onboarding, navigation, and core feature screens and give you specific findings, not vague design feedback.
App Developer
"I need hard evidence to justify this redesign to engineering."
Get a structured report with severity scores, business impact framing, and prioritised fixes you can take directly into sprint planning. Evidence, not opinions.
Product Manager
"I'm getting traffic. Nobody is signing up."
We audit your homepage, landing pages, and conversion flow to find exactly where visitors drop off and why, and what to change to stop the leak.
Website Owner
"I want to find UX problems before real users do."
Run an audit before you launch. Find the confusing screens, the broken flows, and the missing trust signals before they affect your first real users or investor demo.
Pre-launch Founder
SAMPLE REPORT
What does a UX audit report from BrokenProduct look like?
A BrokenProduct UX audit report includes an overall UX health score, a screen-by-screen breakdown of findings with severity ratings, a top 5 priority fix list, and a section on what is working well. Every finding references a specific element in your actual product.
UX HEALTH SCORE 7.2 / 10
TOP 5 PRIORITY FIXES
Dashboard navigation has 14 items with no hierarchy
Navigation has grown without any structure. New users cannot find the core action.
Fix: Group into 3 categories. Max 6 primary items.
Onboarding has no progress indicator
Users abandon multi-step flows when they cannot see how far they are from finishing.
Fix: Add a 3-step progress bar above every step.
+ 3 more fixes in the full report
↓ Download sample report (PDF)PRICING
How much does a UX audit cost with BrokenProduct?
A UX audit with BrokenProduct costs from $0 to $79 depending on how many audits you need. All plans use a credit system. You buy credits in packs and spend them per audit. No subscriptions. No monthly commitment. Credits are valid for 6 months.
| Audit type | Screens | Credits | Delivery |
|---|---|---|---|
| Basic audit | Up to 10 screens | 1 credit | 24-hour delivery |
| Full audit | Up to 30 screens | 2 credits | 12-hour delivery |
| Priority | Up to 30 screens | 3 credits | 6-hour delivery |
Free
$0
On signup. No card needed
- 1 full audit included
- Up to 30 screens
- 12-hour delivery
- PDF report by email
- Credits expire in 90 days
Starter
$39
$3.90 per credit · valid 6 months
- 5 full audits
- or 10 basic audits
- Behavioral asset upload
- All product types
Growth
$79
$3.16 per credit · valid 6 months
- 12 full audits
- 1 priority audit included
- Behavioral asset upload
- All product types
- Priority support
Scale
$149
$2.48 per credit · valid 6 months
- 30 full audits
- 3 priority audits
- Behavioral asset upload
- Priority support
A traditional UX audit from an agency costs $2,500–$40,000 and takes 2–4 weeks. BrokenProduct delivers the same quality of findings in 12 hours, starting at $0.
Why broken_product is different
BrokenProduct combines AI analysis with human expert review before every report is delivered. No finding reaches a founder without being verified by the broken_product team. This is what separates a genuinely useful audit from an automated checklist.
Every report is reviewed before it reaches you
AI finds the problems. A designer verifies every finding is real. No automated checklist ever reaches a founder without human eyes on it.
Findings reference your actual screens
Not generic advice. Not a template checklist. Every finding points to a specific element we saw in your product.
Written for founders, not designers
Plain language throughout. Every fix is actionable without a UX background. No jargon. No theory. Just what to change.
Post-login access. Not just public pages
The extension captures your product from inside your logged-in session. We see what your users see. Not what Google sees.
Results in 12 hours. Not 4 weeks
Agencies take weeks and charge thousands. broken_product delivers a complete, expert-reviewed audit before your next sprint planning session.
Join the waitlist. Get early access.
Get early access to broken_product plus 2 free basic UX audits when we launch. No credit card. No spam.
Joining 247 founders on the waitlist.
FOUNDER QUESTIONS
What founders are searching for right now
These are the real questions founders are asking Google and AI tools about user churn, activation, and website conversions in 2026. We answer them based on real UX audit findings - not generic advice. If you recognise your product in any of these questions, a UX audit is probably the fastest path to the answer specific to your situation.
Why are my SaaS users churning even when the product works?
Most SaaS churn is not caused by missing features. It is caused by users never reaching the moment where the product clicks for them. Poor onboarding, a confusing dashboard, and unclear next steps cause users to disengage silently weeks before they cancel.
What is a good churn rate for a SaaS product in 2026?
Healthy B2B SaaS monthly churn in 2026 sits below 1% for mid-market products and below 3% for SMB products. If your churn is above these benchmarks, onboarding failure and dashboard confusion are the two most likely UX causes worth investigating before blaming pricing or competition.
Why do users sign up but never come back after the first session?
Users who do not experience a clear moment of value in their first session rarely return. The most common causes are an overwhelming first screen, an onboarding flow that asks for too much before delivering anything useful, and no clear signal about what to do next. This is a UX problem, the value exists, but users cannot find the path to it.
Why is my SaaS activation rate low even though users sign up?
Low activation almost always traces back to three UX problems: too many steps between signup and first value, a blank or overwhelming starting screen with no clear action, or onboarding that teaches features instead of guiding users to their goal. Users who reach their first meaningful outcome in under 15 minutes are 3x more likely to become retained customers.
How many steps should a SaaS onboarding flow have?
As few as possible before the user experiences their first win. Every extra step between signup and first value costs approximately 3% of trial-to-paid conversion. The best self-serve SaaS products deliver first value in under 5 minutes. If yours takes longer, the number of steps is not the problem, the path to value needs redesigning.
Why do users skip the product tour and then get confused?
Static product tours fail because they are feature-led rather than goal-led. Users arrive with a specific job they want to do, they do not want a slideshow of everything the product can do. Onboarding that guides users to accomplish one specific outcome outperforms comprehensive walkthroughs significantly. Design around what the user is trying to achieve, not around your feature list.
Why is my website getting traffic but not converting visitors?
Traffic without conversions is almost always a UX problem rather than a messaging problem. The three most common causes are a homepage that fails to communicate value in the first five seconds, a call to action that is visually buried, and a sign-up flow with too many steps or required fields. Fixing these UX issues typically moves conversion rates more than any headline rewrite.
Why is my website bounce rate high and how do I fix it?
A high bounce rate means visitors are not finding what they expected or the page gives them no clear reason to stay. The most common UX causes are slow load time, a first screen that does not match the search intent, navigation that makes the next step hard to find, and no visible trust signal in the first scroll. Each of these is diagnosable through a UX audit before any redesign work.
How do I know if my landing page UX is hurting conversions?
The clearest signals are bounce rate above 60%, visitors who scroll to the bottom without clicking anything, and abandonment at the first form field. If you cannot point to the specific element causing the drop-off, a UX audit of your landing page identifies the exact friction points ranked by conversion impact, before you invest in a redesign.
Why do mobile users convert at a lower rate than desktop users?
Mobile conversion gaps almost always trace back to UX issues that only appear on small screens, tap targets too small for fingers, form fields that trigger the wrong keyboard, text that requires zooming, and CTAs positioned where thumbs cannot reach. A UX audit that reviews mobile experience separately from desktop consistently finds 3 to 5 fixable issues that are silently killing mobile conversions.
These answers are based on findings from real UX audits conducted by the broken_product team across SaaS products, web apps, and mobile apps in 2025 and 2026.
Questions founders ask before installing BrokenProduct
A UX audit is a systematic review of your digital product's user experience. It identifies where users get confused, where they drop off, and what is stopping them from reaching their goal. BrokenProduct audits cover core screen clarity, first-use flow, navigation, feature discoverability, CTA effectiveness, and mobile experience.
Traditional UX audits from agencies cost between $2,500 and $40,000 and take 2 to 4 weeks. BrokenProduct delivers an AI-powered UX audit reviewed by a real designer for $0 to $79, depending on your plan, with results in 12 hours. You pay per audit using a credit system. No monthly subscription required.
Your audit report is delivered within 12 hours of submission. Priority audits are delivered within 6 hours. The capture session itself takes 10 to 15 minutes of using your product normally with the extension active.
No. Every BrokenProduct report is written for founders, not designers. Findings are explained in plain language, every recommendation is specific and actionable, and issues are ranked by business impact so you know what to fix first. No design background needed.
Yes. The BrokenProduct extension works on any SaaS product, web app, website, or landing page you can open in Chrome, Firefox, or Edge. For mobile apps on iOS or Android, you upload screenshots directly at brokenproduct.com/upload. No extension needed.
The extension captures screenshots of every screen you visit while capture mode is active, the time you spend on each screen, and click position data. It never captures form inputs, passwords, keystrokes, or any content you type. It only runs when you explicitly activate it.
Yes. This is what makes BrokenProduct different. Because you are already logged in to your own product, the extension captures your real dashboard, onboarding flow, and feature screens. You do not share credentials with us. We see what you show us, nothing else.
Every BrokenProduct report is reviewed by the broken_product team before delivery. We verify AI findings, remove anything that looks like a false positive, and add expert context where needed. You never receive an unreviewed, automated AI output.
Credits are purchased in packs and spent per audit. A basic audit uses 1 credit, a full audit uses 2 credits, and a priority audit uses 3 credits. You get 3 free credits on signup, enough for one full audit. Purchased credits are valid for 6 months. Free credits expire in 90 days.
If you receive a report and believe any finding is inaccurate or unhelpful, contact us within 7 days and we will re-audit your product at no additional credit cost. Unused credits are refundable within 14 days of purchase if no audit has been processed.
Your screenshots are stored on encrypted servers in the EU (Frankfurt) and automatically deleted 7 days after your audit is delivered. Only the broken_product team reviews screenshots as part of the report process. We are GDPR compliant and never use your product data for any other purpose.
User testing involves recruiting real users to complete tasks while you observe them. A UX audit is an expert and AI-powered evaluation of your product without recruiting participants. UX audits are faster and cheaper, user testing goes deeper but costs significantly more time and money. BrokenProduct recommends starting with an audit before investing in user testing.
READY?
Your product has UX problems.
Find out exactly where.
Install the extension in 30 seconds. Use your product for 10 minutes. Get your report in 12 hours.
Start Free Audit
Free · 3 credits included · No card required
SaaS · Web Apps · Websites · Landing Pages · Mobile Apps